Technical: 01482 306710

General: 01482 242600

Contact Us

38 Springfield Way Anlaby

Hull,

East Riding of Yorkshire

HU10 6RJ

Search Engine Optimisation (SEO)

They say it’s tough at the top but you’ve got to get their first - SEO

01. What’s the word?

Keywords

We want your keywords, not because we’re expanding our vocabulary up here, but because we want to research them and find out if they’re actually what people are searching for. If they are, we can begin to implement them within and across your site. If not, we’ll recommend the keywords you should be building your SEO strategy around.

02. Digital data descriptors

Meta Data

This is the thing that appears beneath your page titles on search engines. It’s also the stuff behind every image on your site and all the other bits in-between. Thorough workmanship on these things, by featuring keywords and what not, really pays off. Without such thoroughness, the useful data won’t really exist, therefore it can’t be crawled by search engines.

03. say it how it is

Blogging

Believe it or not, blogs are almost as popular as Yorkshire puddings, nowadays. Similar to the way Yorkshire’s can complement almost any element of a Sunday roast, blogs can adapt themselves to any topic, situation or industry and help boost your SEO.

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04. Break the internet

Social Media

A single social media post can be like a great northern rail journey in that it carries a load of people, travels rather far, delivers on time and can, of course, create a very memorable experience. It can also be a major contributing factor to your SEO strategy too.

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05. bring it on back

Back-links

Generally, the more you have, the better. However, back-links carry more value when they’ve been requested on sites that benefit or suit your line of work. This way, people who have an attachment or interested in your sector are more likely to find them. The sharing of blog posts and other elements of your site can boost your back links too.

Production Line

1

Initiation

First things first, we’ll run an SEO health check to make sure your website is fully optimised for building an online presence. Then we’ll begin squeezing in your keywords to your content by using the most up to date methods and skills that search engines love to reward for.

2

Creation

If you’re disappointed that your company is not ranking where you want it to, let us help you shrug off the search engine optimisation competition. Our workers will get the production line going by devising a strategy built around your key search terms.

3

Aftermath

We don’t just let your SEO strategy gather dust. We’ll run regular health checks and make ongoing amendments to satisfy the SEO people. Your content marketing strategy may also need reassessing alongside all of this, if you want impactful results.